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  • UX/UI Product
  • Promo Website Design

Designing A Web-based P2P Lending Platform

To Simplify Loans With Crypto

CoinLoan
Summary

Coinloan — the first crypto-to-fiat lending platform for digital assets backed loans with marketplace opportunities. Its primary purpose is to allow crypto holders getting fiat money without selling their digital assets. Together with the client, we worked to introduce custom UX & UI design of a readily available, simple and intuitive lending platform with the P2P economy as well as its official website.

3

Month

Fintech

Industry

Web

Platforms

100k

Users

FEATURED IN:
Research
Executive Interviews to define:
  • Expectations, tasks, and requirements
  • Business objectives and KPIs
Session Requisition With Users to determine:
  • Product requirements and features
  • User roles
Market & Competitive Analysis to assess:
  • Usability of competitive and alternative solutions
  • Needs of the TA and other potential users
The research has shown that it was crucial for the success of the project to translate the following user benefits:
  • Customizable loan terms
  • Guaranteed, timely loan repayments
  • Transparent risk assessment
  • High platform security and product usability
Solutions:
01

Created UI design for the user ID verification

02

Developed a quick and easy user flow for funds withdrawal via transfer

03

Worked out an application creation process that requires only a few clicks

04

Ensured a clear loan terms selection through relevant search filters

05

Designed a clear process of loan terms setup and selection through relevant search filters

06

Established easily recognizable possibility to make an early loan repayment

UX
Information architecture
Use Cases
Currency
  • Withdrawing fiat/crypto assets
  • Depositing fiat/crypto assets
Loan
  • Getting a loan
  • Creating a loan
  • Tracking the progress of my loan
Payment
  • Adding/Making a payment
  • Adding collateral to prevent risks
Wireframes
Prototyping, analysis and testing

Based on a detailed description of the information architecture, we created wireframes that were tested on potential dealers and supplemented with elements that we found out during the testing process. We tried to make the service usable, all elmety and functionality simple and effective to use.

Interface visual Design
Designing product that makes sense

The visual style was created to make sure it resonates with the modern crypto space and appeals to both fintech experts and enthusiasts

Deposit fiat funds on Lender account

Borrower Choose the appropriate loan conditions

Visual Style
Visual Communication

We offered the client several types of visual style and identity. We determined the visual style based on the audience of investors and cryptointusiasts.

How Coinloan Works
calculator
Get Money today
OUTCOME:
  • An informative, useful and appealing website
  • Convenient, easy-to-understand, secure platform
  • Painless yet gainful experience
  • More than 100k active users
Tests:
  • User Testing
  • Analytics Implementation
  • Design Review

Find out what it’ll cost you

Get a quote